Aiden Durham

BRANDISH

Learn How to File Your Trademark Registration Application Confidently Without a Lawyer

In Just 7 Days

Where to Begin?

As an online entrepreneur, figuring out how to do new, scary and unknown things to help grow your business is simply par for the course.

So, when it comes to protecting the brand you’ve sacrificed nights out, sleep, money and your last bit of energy for, you do what you’ve always done:

Log in to Google & YouTube University and look for “how to trademark my brand.”

The problem? There are thousands of results from hundreds of different sources with information that seems to conflict with each other, and none of it’s written in English you can actually understand.

You’re ready to finally secure legal protection for your brand name, logo, or slogan.

You’re ready to ensure no one can steal or infringe on your hard work and all those sleepless nights and early mornings you put in to build your brand name and reputation.

Except it’s not as easy as it looks.

You spend hours on end of your precious time (time you could be spending landing more clients, getting more sales, or sitting back collecting passive income from your intellectual property) scrolling through page by page to get an in-depth view of the entire process…

…Only to get to the application part and still feel overwhelmed, confused, and frustrated.

As savvy as you are, you can’t seem to find legit answers to the questions holding you back from pressing the “submit” button:

Should I use the TEAS Plus or TEAS Standard application?

How do I pick the right specimen?

What does this question even mean?

The United States Patent and Trademark Office search didn’t show any related trademarks, so my trademark should be available…right?

At the end of it all, you’re not confident about submitting your trademark application; not when you don’t know what you’re filling out or if you’ve included all the right things.

And you still don’t have the budget to hire a lawyer for hundreds of dollars per hour.

The good news?

I’ve demystified the entire trademark process for you so you can learn how to file your own trademark registration with ease and confidence.

Here’s how:

Introducing

BRANDISH

BRANDISH is an online, self-paced course for online entrepreneurs who want to file their trademark registration WITHOUT a lawyer.

 

(and without having to rely on Google & YouTube University or unreliable DIY services like LegalZoom, too.)

 

Inside the course, you get a frustration-free bundle of everything you need to file your trademark registration on your own, without a lawyer – in just 7 days.

 
SHOW ME HOW TO DIY MY TRADEMARKS!

Before I share more about BRANDISH, I know what you’re thinking:

Can’t I Just Pay An Online Legal Service to Do It For Me? 

Yes, you could.

But you’d be leaving your trademark open for more legal trouble than you’d be willingly to risk.

Those online legal one-stop shops aren’t lawyers. Nor are you paying them to be.

In fact, what you’re paying for is for a group of non-lawyers to use the questionnaire you filled out to automatically fill in the application.

They don’t tell you what to expect, what to do if your trademark is refused, or how to maintain your rights afterward.

If something is wrong with your application or your trademark – they won’t tell you.

The brand you’ve invested so much of your time and profit in is worth more effort than that.

You need someone who understands the kind of hard work you put in, so they can put that same level of hard work into securing your brand.

That’s why hiring a lawyer is your best bet for successfully registering your trademark.

Your second-best – and less expensive – bet? Hiring a lawyer to teach you how to do it on your own.

BRANDISH gives you the legal skills and knowledge you need to file your own trademark registration – whether it’s one, two, or thirty – for a lifetime.

 

Here’s why you can rely on me to teach you how to protect your brand for a lifetime:

Meet your friendly internet neighborhood trademark lawyer
Aiden Durham
I’m Aiden Durham, trademark and intellectual property lawyer. Online business owners come to me to protect their brands and everything they’ve worked for.

As an entrepreneur just like you, I’ve put in thousands of late nights and early mornings to build a reliable boutique trademark firm you can trust to protect your brand with as much gusto as you do.

Laying a cloak of federal protection over your business with trademark registration shouldn’t be difficult, confusing or overwhelming.

But it is.

I’m on a mission to change that. That’s why I created BRANDISH, so you can quickly and easily learn how to file your trademark registration without second-guessing whether the information on Google or YouTube is reliable.

I’ve packaged nearly a decade of experience securing federally registered trademarks for online business owners just like you into a plain English, step-by-step course that takes you by the virtual hand and guides you through every step of the process.

Meet your friendly internet neighborhood trademark lawyer
Aiden Durham

I’m Aiden Durham, trademark and intellectual property lawyer and founder of 180 Law Co. Online business owners come to me to protect their brands and everything they’ve worked for.

As an entrepreneur just like you, I’ve put in thousands of late nights and early mornings to build a reliable boutique trademark firm you can trust to protect your brand with as much gusto as you do.

Laying a cloak of federal protection over your business with trademark registration shouldn’t be difficult, confusing, or overwhelming.

But it is.

I’m on a mission to change that. That’s why I created BRANDISH, so you can quickly and easily learn how to file your trademark registration without second-guessing whether the information on Google or YouTube is reliable.

I’ve packaged nearly a decade of experience securing federally registered trademarks for online business owners just like you into a plain English, step-by-step course that takes you by the virtual hand and guides you through every step of the process.

The best part of it all?

You get easy-to-understand, step-by-step trademark application instructions from a REAL lawyer – without the lawyer price tag.

BRANDISH has everything you need to DIY your trademark registration application with step-by-step walkthroughs, templates, guides, and videos so you can confidently register a strong trademark application – in just 7 days.

 

 

TAKE A SNEAK PEEK AT YOUR BRANDISH BREAKDOWN

Module 1 - Intro to Trademarks
  • Learn what a trademark is and why you should register
  • Discover the secret ways intellectual property lawyers can tell a trademark is worth applying for (and when it’s not)
  • Learn who / what the USPTO and EA are and what they do
  • Find out if you technically already have intellectual property protection
  • Get a glossary of key trademark terms and concepts you need to know to successfully navigate the process
Module 2 - Identify Your Trademark
  • Discover what makes a strong trademark (and what makes them weak)
  • Learn the pros and cons of each kind of mark and what’s trademarkable
  • Determine what you should register (LLC name? DBA name? Product name? Answers inside)
  • Pick whether you should apply for a trademark, logo, or both
  • Understand if including LLC or INC is required or not
Module 3 - Prep Your Application
  • Learn how to conduct a thorough clearance search beyond the USPTO website
  • Identify right class for your services or goods
  • Discover the various types of applications available (and which one is best for your circumstances)
  • Assemble a worthy specimen – what it is, examples, what the Examining Attorney will look for, and why specimens are commonly rejected (and how to avoid it)
  • Prep an application for a mark you’re already using or one you intend to use
Module 4 - Get Over-the-Shoulder Training
  • Watch an over-the-shoulder tutorial of a start-to-finish trademark application
  • Get a breakdown of each application section in plain English
  • Discover how to navigate the most confusing parts of the application with ease
  • Submit your federal trademark registration application with complete confidence
Module 5 - What to Do After Your Submit
  • Learn why SPAM communication is actually to be expected once you file – and how the USPTO will communicate with you
  • Get the rundown of SOUs, what they are, extensions and why they’re important
  • Discover the REAL truth about Office Actions – what they are, why you should care, and little-known lawyer tricks for responding to them
  • Get guidance on trademark publication and what to do if it’s opposed
Module 6 - Registration Renegade
  • Get a step-by-step breakdown of what you can expect once you’ve hit the “submit” button on your trademark application
  • Discover how to amend an application – what’s permitted and what isn’t, plus how to submit an amendment
  • Learn the ins and outs of maintaining your trademark, so you don’t lose your rights
  • Determine how to monitor your trademark and enforce your rights – and why trademark registration isn’t just a one-and-done process
Here’s what a few BRANDISH course members and clients have shared about how easy I make the trademark process:
Brandish is a wonderfully constructed course which will remove the mystery from the trademark process. It is documented very well in easy-to-understand segments. All you need is a little patience and the investment in time to read the excellent notes and watch the videos. This is an excellent course that will save you investing in a cookie-cutter lawyer’s time. You will not be disappointed.
George W.

Entrepreneur

I’ve been following Aiden for a long time and have never been left with unanswered questions. The trademark webinar was one of my greatest investments. I have successfully filed my application and I couldn’t be more excited. Thank you for all that you are and for being a wealth of knowledge.
Cea R.

Entrepreneur

Being new to owning a business, I felt overwhelmed and lost. Aiden was able to sort out my questions and gave me real-life examples that helped me make wise decisions. She was patient with me and let me make my own decisions. I never felt pressured. Also, the prices were clear and there were no hidden fees. She completed what I needed done in a timely manner.
Kymberli S.

Former Client

Still wondering if BRANDISH is right for you?

BRANDISH ISN’T for you IF:

You are NOT domiciled in the United States (non-US-domiciled applicants must be represented by an attorney)

Want to register a special form trademark (sounds, smells, trade dress, etc.)

Your goods and/or services are not listed in the USPTO Trademark Identification Manual

BRANDISH IS for you IF:

You ARE domiciled (have a physical business presence) in the United States

Want to register a standard character word mark (like a business name or tag line)

Want to register a design mark (like a logo)

Want to register for marks that are currently in use

Want to register for marks that are not yet in use

Goods/services that are included in the USPTO Trademark Identification Manual

Get On-Demand Access & File Your Trademark Registration Application In Just 7 Days
No Dripped Content. No Legalese. No Needing to Google for More Answers.

Just Clear, Easy-to-Understand, Step-by-Step Instructions for DIYing Your Trademark Registration
Here’s What YOU Get
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Lifetime Access to 6 BRANDISH video modules

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18 Video Walkthroughs

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25 Worksheets, Templates & PDFs

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Trademark Glossary

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Pre-Application Guide

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Post-Application Guide

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Over-the-Shoulder Tutorials

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Future Access to Course Updates

BONUS! Discounted 1:1 On-Demand Strategy Session for when you need a trademark lawyer lifeline
BONUS! Cease & Desist Letter Template
BONUS! Consent to Use Name/Likeness Template

DIY Trademark
Pay-in-Full

Discover the skills you need to file your own trademark registration applications PLUS save 14% with a one-time payment of

$497

PAY IN FULL

Cash-Conscious
Payment Plan

Learn how to DIY your trademarks without a lawyer with our cash-conscious 3-month payment plan

3 Payments of $189

PAY MONTHLY

More Than Just a DIY Course:
Get Access to My 1:1 Trademark Lawyer Lifeline
(Exclusively Available Only to BRANDISH owners and clients!)

With nearly a decade of experience as a trademark attorney, you can rest assured BRANDISH is packed with the exact information you need to successfully file your own trademark application.

Trademarks are unique situations; so you won’t find every single scenario covered here.

However, you can sleep soundly knowing everything inside BRANDISH has been tried, tested, and true. In fact, what you’ll learn when you invest in BRANDISH is EXACTLY what I do to register my clients’ trademarks daily.

Most lawyers won’t share this process because they’re scared you won’t ever need them if you can do it on your own.

I don’t believe in gatekeeping. That’s why I’ve decided to give you the key to trademark registration with BRANDISH.

To ensure your success,

 

BRANDISH comes with discounted 1:1 strategy sessions whenever you get stuck or overwhelmed in the process – so you never have to second-guess any part of the process.

 

READY TO LEARN HOW TO PROTECT YOUR BRAND FOR A LIFETIME?

CHOOSE YOUR LEVEL OF INVESTMENT:

DIY Trademark
Pay-in-Full

Discover the skills you need to file your own trademark registration applications PLUS save 14% with a one-time payment of

$497

PAY IN FULL

Cash-Conscious
Payment Plan

Learn how to DIY your trademarks without a lawyer with our cash-conscious 3-month payment plan

3 Payments of $189

PAY MONTHLY

Your 30-Day “No More Overwhelm” BRANDISH Guarantee

I’m not an Examining Attorney at the United States Patent and Trademark Office, so I can’t guarantee your trademark will be approved.

But what I can guarantee is if you’re still feeling overwhelmed after completing BRANDISH and would rather a lawyer do it for you, you can switch to my flat-fee trademark registration package, Brand Bombshell, minus the price of BRANDISH – as long as you haven’t filed your trademark application within 30 days of purchase.